Summary

  • Subscription fitness tracker service Whoop has announced the upcoming launch of its new 5.0 model, which will include more health monitoring features in an effort to appeal to a broader audience.
  • While its tracker was initially aimed at athletes, the company is targeting the average user with the new features and more affordable subscriptions.
  • The 5.0 model will include an option for a medical-grade tracker that will enable electrocardiogram (EKG) readings, an increase in the frequency of the sensors, and a faster processor.
  • The new model will also include a Sleep Score, haptic alarms, and bedtime recommendations, as well as new beta features, such as Whoop Advanced Labs, which allows users to schedule blood tests reviewed by clinicians and view the results in the Whoop app.
  • Whoop is also offering a range of pricing options, with the most basic subscription costing 359 annually, which includes the medical-grade tracker.

By Victoria Song

Original Article