How to Create Instagram Blend for a Custom Reels Feed
1 min read
Summary
Instagram has released a new feature called Blend which allows users to share their recommended Reels with each other and see their friends’ suggestions too.
This blends together the individual users’ algorithms so that the feed is comprised of suggestions overlapping between the two or more users’ interests.
To create a blend, users must invite another user via Instagram’s private messaging, and the blend is only created if the invitation is accepted.
The blend can be accessed directly from the messages, and users can chat together about the content they are viewing.
However, the blend is entirely optional, and if users do not enjoy it they are able to leave the blend and the other participants can continue without them.
For further personalised results, users can like, comment, share and follow any reels or accounts that they enjoy.