Summary

  • Google has filed a lawsuit against a scam network that created tens of thousands of fraudulent listings on its Maps service, according to CBS News.
  • The lawsuit came about after a Texas-based locksmith found another entity was impersonating them on Google Maps, leading to customers being scammed.
  • In its investigation, Google found more than 10,000 fake listings, which it shut down, highlighting the need for internet users to be vigilant about scams.
  • To avoid using fake listings, users should look out for the following red flags:
  • The type of service, with those offering “duress verticals”, such as emergency repairs and locksmiths, being the main target for scammers;
  • Whether the business has a website, and if so, whether its name matches the listing on Google Maps, whether the URL is misspelled, and whether the website is actually active;
  • The reviews a business has, looking out for very positive (yet vague) reviews, a high number of reviews published in a very short time frame, reviews from reviewers with generic names or who are anonymous, and a high number of starred reviews with no comments;

By Tess Ryan

Original Article