Mark Zuckerberg is planning a premium tier and ads for Meta’s AI app
1 min read
Summary
Meta Platforms Inc CEO, Mark Zuckerberg, has revealed that a paid version of its AI-driven chatbot, similar to those offered by competitors, could be in the works.
During a Q1 2025 earnings call, Zuckerberg said there was a gap in the market for a ‘premium service’ that would provide users with more computational functionality and added that Meta was also considering including advertising within its AI.
Whilst Meta’s AI chatbot currently has around 1 billion users since its launch this week, competitors like OpenAI’s ChatGPT, Google’s Gemini, and Microsoft’s Copilot all have paid subscriptions offering enhanced features to users.
Despite this, Zuckerberg has downplayed the expectation for revenue from the AI chatbot for at least the next year, maintaining the focus should be on ‘scaling and deepening engagement.’
Meta also recently announced it would be investing up to $72 billion in AI, exceeding the limit previously planned.