Summary

  • France’s Autorité de la concurrence is penalising Apple €150m ($162m) for what it calls the “abuse of its dominant position” by its App Tracking Transparency (ATT) system.
  • It claims the system makes it harder for third-party apps to advertise on iOS than Apple’s own first-party apps, harming smaller publishers in particular and being “neither necessary for nor proportionate with” Apple’s goal of protecting user privacy.
  • Apple’s ATT initiative forced developers to gain explicit consent through two pop-ups to track users across apps and websites, impacting a broad range of companies including Facebook and Snapchat.
  • However, the regulator is not calling for any changes or dismantlement of the system.

By Emma Roth

Original Article