Summary
- A new social media platform, entitled seven39, only allows users access for a three-hour window each day, from 7:39 pm to 10:39 pm Eastern Time.
- The platform is styled similarly to Twitter, with a 200-character limit, and users can post images, follow other users, and view top-performing posts.
- Content moderation is manageable currently, but as the platform grows there will be questions surrounding the posting of political or NSFW content.
- seven39’s creator, Mark Lyons, wants the platform to mirror the feel of early social media prior to the emergence of smartphones.
- The goal is to provide a more intimate and loyal user base, but the challenge will be ensuring user retention and growth.
- Lyons isn’t focused on making the platform a viable business, but rather exploring whether social media can be done differently.
By Victoria Song
Original Article