Bill Gates’ daughter Phoebe launched a shopping app
1 min read
Summary
Bill and Melinda Gates’ daughter, Phoebe Gates, has launched an AI-powered shopping app called Phia, which aims to help users find the best prices for clothing, shoes, and accessories.
The app is available as a download for iOS devices and as a browser extension for Google Chrome.
Once installed, users can simply click a “Should I Buy This?” button on an item’s product page, and the app will scan the web for prices of the same or similar items to determine whether the price is high, low, or typical.
It also provides links to secondhand options, as well as to Phia’s website, where users can compare prices of similar items.
Phia uses AI to analyse current market trends against a database of more than 250 million used items from sites such as The RealReal, Vestiaire Collective, ThredUp, StockX, eBay, and Poshmark.
The app is similar to other price comparison apps like Capital One Shopping, Rakuten, and Honey, but focuses on fashion and thrifting.