Qualcomm unveils Dragonwing brand for enterprise tech solutions
1 min read
Summary
Tech company Qualcomm has launched a new brand focused on empowering businesses and companies to scale to new heights in the industrial, embedded IoT, enterprise and networking markets.
The Qualcomm Dragonwing branding was unveiled by Don McGuire, chief marketing officer at Qualcomm, who said the name reflected the company’s commitment to driving transformation and accelerating industry growth.
The portfolio will include AI, high-performance, low-power computing and connectivity products to help companies expand into new markets and extend their competitive advantage.
Ignacio Contreas, VP of product marketing at Qualcomm, said the brand would “sit and stand shoulder to shoulder with Snapdragon”, which offers premium mobile consumer experiences.
Dragonwing’s products are due to be unveiled at MWC in March.