Summary

  • Irish video game outsourcing firm Keywords Studios has launched Keywords Studios AI Solutions to encourage ethical artificial intelligence (AI) adoption in the gaming industry.
  • The company aims to aid developers in exploring the potential of AI while retaining the human element in gaming with the solution.
  • Keywords Studios has worked on various AI-driven projects in recent years, collaborating with hundreds of AI tools through its Cross studio applied research projects Ava and Kara.
  • Its internal chatbot uses AI technology from Helpshift, and the company plans to use these technologies to bring ethical AI into gaming pipelines without compromising on creativity.
  • The company’s 70+ global facilities will offer services including design workshops to identify AI-driven efficiencies and ongoing support in implementing AI tools.
  • Clients include Bandai Namco, Bethesda, Electronic Arts, Riot Games and Tencent.

By Dean Takahashi

Original Article