Summary

  • At this year’s GDC, Unity announced its plan to release three Unity 6 engine updates in 2025, focusing on enhanced performance and stability, expanded platform support, and new AI-powered workflows.
  • CEO Matthew Bromberg is focused on building trust with developers after a 2023 pricing debacle left many game developers extremely angry at Unity.
  • To repair the reputational damage, Bromberg has promised that the engine updates will prioritise stability and performance, as well as platform expansion, and new AI workflows to make developers’ lives easier.
  • Unity’s annual Gaming Report also highlights developer optimism around AI, with 96% of developers integrating AI tools into their workflows.
  • Bromberg remains bullish about the state of the industry, especially regarding the new platforms of instant games and AR, both of which he believes will drive growth for Unity.
  • He also stated that consumers will adopt AR and XR devices massively in the near future, and that Unity intends to be at the forefront of this shift.

By Dean Takahashi

Original Article