Summary

  • Immersive Gamebox, in collaboration with Warner Bros. Discovery, will launch a new augmented reality (AR) gaming experience based on the Batman franchise at its physical venues across the globe.
  • The experience will use IGB’s cutting-edge technology, including motion tracking, projection mapping and touch-sensitive walls, and will allow players to solve puzzles and make decisions that shape their journey through Gotham City.
  • Players will be able to step into iconic environments from the franchise and take on classic DC supervillains such as The Joker, The Riddler, Harley Quinn, Bane and Poison Ivy.
  • The London-based companies are targeting gamers and fans of the franchise, with the new experience launching from 4 April 2025.
  • CEO of Immersive Gamebox, Lisa Paton, stated that the company’s creative and licensing teams connected with Warner Bros. Discovery Global Experiences through a shared interest in creating new, immersive formats for beloved IPs.

By Dean Takahashi

Original Article