Immersive Gamebox teams with Warner Bros. to create Batman game at interactive venues
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Summary
Immersive Gamebox, in collaboration with Warner Bros. Discovery, will launch a new augmented reality (AR) gaming experience based on the Batman franchise at its physical venues across the globe.
The experience will use IGB’s cutting-edge technology, including motion tracking, projection mapping and touch-sensitive walls, and will allow players to solve puzzles and make decisions that shape their journey through Gotham City.
Players will be able to step into iconic environments from the franchise and take on classic DC supervillains such as The Joker, The Riddler, Harley Quinn, Bane and Poison Ivy.
The London-based companies are targeting gamers and fans of the franchise, with the new experience launching from 4 April 2025.
CEO of Immersive Gamebox, Lisa Paton, stated that the company’s creative and licensing teams connected with Warner Bros. Discovery Global Experiences through a shared interest in creating new, immersive formats for beloved IPs.