Summary

  • Currently there are hundreds of businesses claiming to use AI, but it’s important to separate the useful applications of the technology from the hype and understand how it can create value, according to authors Brian Evergreen and Pascal Bornet.
  • They have created the SPAR framework, which comprises four functions that mirror the way humans achieve their goals – sense, plan, act and reflect.
  • The authors claim that to successfully implement AI, companies should identify value within their organisation and look to create new value in the future through the technology.
  • This is best achieved through a strategic plan that focuses on AI’s strengths and creates new opportunities.
  • Those that focus too heavily on simply automating current processes will fail to see the full advantages of the technology.
  • The authors cite Amazon as an example of a company that has successfully created new value through AI, while John Deere has focused on increasing existing value.
  • The key is choosing the right approach for your business.

By Pascal Bornet

Original Article