Summary

  • Fan engagement and data ecosystem platform Sesh, which allows artists to connect with fans and access deeper engagement insights, has raised 8m since its founding last year.
  • The start-up aims to onboard more artists and enhance its platform with the new funds, whilst also launching its Member Card, which will enable fans to download a digital pass to their phone wallet and join their favourite artist’s community.
  • Artists will also be able to send fans direct notifications, enabling them to access exclusive content, tickets and invites to live events.
  • Sesh’s team is made up of founders with experience in finance, technology and artist management, and already works with over 250 artists with a massive monthly listener reach.
  • The start-up aims to let artists make a career out of their passion, even with just a few hundred engaged fans.

By Dean Takahashi

Original Article