Summary

  • Singapore-based gaming start-up PlaysOut, has launched an on-chain mini-game platform and an SDK toolkit that is fully integrable with WeChat’s publishing framework.
  • The company has raised 70m valuation, with investment from KBW, OKX Ventures and Kenetic Capital.
  • PlaysOut aims to shift how super-apps such as messaging services, wallets and ride-sharing apps, retain and reward their users, monetising lightweight, engaging mini-games that live inside the platforms people already use.
  • The firm aims to create a frictionless bridge between the content and users and the on-chain future, with gaming loops embedded in apps such as Discord and Telegram.
  • Co-founder Jassem Osseiran commented: “we’re giving developers and IP holders a one-click path to launch across the world’s most powerful consumer ecosystems – blending Web2 scale with Web3 ownership.

By Dean Takahashi

Original Article